Zhou Wenqiangs "The Way of Kings" course is designed for entrepreneurs, leaders, managers, and anyone seeking to improve their leadership and organizational skills. The core concept revolves around becoming a "king" within your team or business by enhancing strategic vision, leadership abilities, and execution power. The course aims to help participants gain a competitive edge and succeed in dynamic business environments.

Key areas of focus include long-term strategy development, team management, decision-making skills, and boosting personal and organizational competitiveness. The course also addresses how to adapt and adjust strategies in ever-changing markets to ensure sustainable business success​